Thredd

Website Design and Lottie animations

I played an active role in the production phase of this project, designing diverse layouts and content blocks, optimizing for mobile, and curating the style guide to ensure a cohesive brand experience.

A key element of the new brand was its unique color patterns. Leveraging these, I developed a series of Lottie animations that enriched the visual experience, adding dynamic and engaging touches to the website.

The result was a visually captivating website featuring smooth scroll transitions, interactive elements, and compelling effects that enriched the user experience. The site received significant recognition, winning both the Drum Design Award for Best Website and the BIMA Gold for Digital Design/UI.

Social media templates

The primary goal of this initiative was to create a series of graphic templates for LinkedIn that ensure a consistent, cohesive brand presentation. I explored various creative directions before producing the final templates in both Photoshop and Canva. Designed for flexibility, these templates allow the client to easily update text, choose from different patterns, images, and background colors. They are suited for a variety of content types, including event announcements, case studies, tips, guides, industry insights, and quotes.

Rive animation

I developed dynamic Rive assets for the blog section, including an interactive map and an animated graph. These engaging elements enhanced user interaction by providing visually appealing, interactive ways to navigate and explore the article content, significantly enriching the overall user experience.